We Give You the Controls. You Create the Experience.
Fully optimize your monetization strategy, tailor your audience’s experiences, and increase revenue.
Smaato’s Digital Ad Tech Platform puts you in control. Our monetization solution gives you the tools needed to deliver quality ad content to engaged audiences around the world.
10 Reasons to Integrate With Smaato
Our intuitive solution puts full monetization control in the hands of publishers.
Global Support
We offer expert support worldwide with offices in China, Germany, Singapore, and the US.
Privacy and Compliance
We are a global leader in fighting ad fraud and in ensuring compliance with evolving privacy laws.
Fully-Tailored Solution
Our platform is customizable to meet your needs. Build your own walled garden – your way.
Our Ad Server
We offer full flexibility and monetization control.
Competitive Intelligence
Get real-time data and insights for granularity and precision.
Agnostic Platform
We are environment, ad-format, size, channel, screen, and device agnostic.
Unified Competition
Our solution offers real-time pricing, higher revenues, maximized competition, and total transparency.
Contextual Targeting
Improve your audience’s experience by delivering highly relevant ads.
NextGen SDK
Unlock your full earning potential by integrating with our modular, fully SKAdNetwork-enabled SDK.
Ad Format Innovation
Leading-edge technology supports cross-channel ad format innovation.
Customizable Interface
Select the Integration Option That Works for You
- SDK (Software development kit)
- API (Application programming interface)
- Ad Tag (Ad placement tag)
- Prebid (Header bidding)
Omnichannel Approach
15 years ago, we revolutionized the mobile ad-tech space. Since then, we’ve expanded to offer a truly omnichannel monetization solution. Whether you want to monetize your mobile app or take advantage of OTT/CTV advertising, we have the tools you need to thrive.
Our Marketplace
We connect our publishers with quality marketers and advertisers worldwide. We offer a clean, protected marketplace to give you confidence and ensure a brand-safe user experience. With a dedicated team of experts and AI solutions, we stop fraud in its tracks, and give you greater insights and transparency so you can make better decisions more quickly.
Learn MoreSmaato’s RTB Ad Exchange and Programmatic Support
You get to choose how you monetize your inventory. Auction inventory in real time through open auction RTB, or invite select marketers to participate in a private exchange. Set up programmatic direct deals, including preferred deals. Our tools make it easy to connect with premium marketers around the world. The platform gives you:
- Global access to high-quality ad inventory
- Increased competition for higher eCPMs and better fill rates
- Greater transparency
- Higher ad quality and relevance
- The best ad price in 200 milliseconds
- Plus, intelligent insights to help you optimize your strategy

Smaato is our top partner on Google EB. With their personal account management, we have achieved excellent results, including a 9X revenue increase.

The account manager supports us in many ways, providing valuable insights and practical support. We’re trying to grow our monetization performance with Smaato, and they have proven to be a good partner, particularly during the iOS14.5+ era.

Smaato is very exhaustive regarding data and allows you to understand fully your performances. It is a very powerful network in terms of banner advertising, especially for banners. We use it widely among our inventory and it has helped up improve our monetization performance.

By integrating the Smaato SDK, we unlocked spending from advertisers willing to pay a premium for our high viewability inventory.

They have opened our inventory up to premium demand worldwide, allowing us to tap into additional revenue streams from markets such as Japan.

Smaato is our top partner on Google EB. With their personal account management, we have achieved excellent results, including a 9X revenue increase.

The account manager supports us in many ways, providing valuable insights and practical support. We’re trying to grow our monetization performance with Smaato, and they have proven to be a good partner, particularly during the iOS14.5+ era.

Smaato is very exhaustive regarding data and allows you to understand fully your performances. It is a very powerful network in terms of banner advertising, especially for banners. We use it widely among our inventory and it has helped up improve our monetization performance.

By integrating the Smaato SDK, we unlocked spending from advertisers willing to pay a premium for our high viewability inventory.

They have opened our inventory up to premium demand worldwide, allowing us to tap into additional revenue streams from markets such as Japan.

Smaato is our top partner on Google EB. With their personal account management, we have achieved excellent results, including a 9X revenue increase.