OTT/CTV Advertising eBook

OTT is a hot topic – and for good reason.

See how it is disrupting a $70 Billion industry:

• Curious about OTT vs. CTV? Learn the differences.
• Get an overview of the opportunity for OTT and CTV.
• See the advantages of Dynamic Ad Insertion (DAI) and how to ensure it is fraud-free.
• Understand more about ad podding, ad pod construction, ad pod exposure, programmatic auction types, and ad serving.
• Find out more about contextual targeting and how you can reach audiences while respecting user privacy.
• Discover the Smaato Advantage with insights into our video monetization platform.
• Plus, see how to get started with OTT inventory!