Built for iOS and Android, NextGen SDK gives publishers total flexibility and complete control over the user experience.
We’ve made it simple to get started, and easy to integrate. Plus, you can leverage the power of the Smaato SDK without replacing your existing stack, as we’ve built bridges with other key SDKs such as Applovin, Ironsource, and Google.
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We support AppLovin, Ironsource, Google and more, making it easy to add us to your existing stack. You can also use our API to access basic Rich Media features.
Smaato’s SDK is MRAID 3 compliant, and we support VAST.
Smaato has IAB-certification for Open Measurement Viewability.
From banners, to video, to native, to rich media and interstitial ads, we support a wide array of popular ad formats.
Our NextGen SDK is fully SKAdNetwork-enabled (including SKAdNetwork 4) to deliver iOS 14 compliance and app-install attribution.
Pick and choose among what you need.
At Smaato, we put our publishers first. We understand the challenges in the industry, and have developed our SDK to help solve them.
With ever-shifting privacy laws, our solution makes it simple to maintain compliance with regulations such as CCPA, GDPR, and more, plus GPP framework support. Ensure compliance without compromising your eCPMs.
With thematic and performance-based pre-packaged deals, LiveRamp integrations, and ID-less solutions, we help you protect user privacy while helping demand partners reach relevant audiences for a better UX.
Our teams work round the clock to stop fraud in its tracks. Using a mix of human intelligence and key tools, like HUMAN, we help you protect your brand.
Each of your impressions is sold through the best sales channel in order to maximize your overall revenue.
Our solution is flexible and customizable. After all, you know your users best. We give you complete control over the user experience, to help you drive user retention, higher engagement, and of course, eCPMs.
We give you enhanced controls on high-performing ad formats like interstitial and video ads, including End Card support, SKOverlay features, and more, plus a consistent experience on iOS and Android.
Smaato is part of Verve Group. In addition to Smaato’s connected demand, you’ll get access to a wider range of agencies, brands, DSPs, and advertisers.
The Smaato NextGen SDK for iOS and Android currently supports banners, interstitial rich media, interstitial video, rewarded video, native, vertical video, and playable rewarded ads. The flexible integration format lets you hand-pick the formats you need, saving weight and load times.
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Each has its own merits. Display ads are easy to implement, while rich media and interstitial ads can make a big splash. Native provides a seamless, unobtrusive user experience, and rewarded video yields strong engagement.
We are a trusted partner for publishers and marketers worldwide. Why? We give you the tools to make monetization simple, while protecting user privacy. To help you unlock your revenue potential, we offer unparalleled service and personalized support. So what are you waiting for?
Download NextGen SDK for iOS Download NexGen SDK for AndroidVisit our developer docs to learn more and to download NextGen SDK.
Get in touch with your client partner manager to learn more!
3 Minute Read | July 20th, 2023
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